LogoPrinciples
Logo Standards
The DroidBuilders logo is the single most recognizable asset in our brand system. Consistent, correct use builds recognition and protects brand equity across every touchpoint -- from social media profiles to convention banners.
Never recreate, redraw, or modify the logo. Always use approved source files. Contact the Board of Directors if you need a format not available in the asset library.
Primary Logo (Standalone)
The full DroidBuilders logo is the default organizational mark. Use it wherever the full organization name should be communicated clearly.
| Attribute | Detail |
|---|---|
| Source File | All_Droid_Builders_Logo.svg
|
| Preferred Formats | SVG (all digital use), EPS (print production) |
| When to Use | Corporate communications, advertising, national marketing, website headers,
partnership materials |
| Approved Color Versions | Full color on white or light backgrounds; reversed (white logo) on dark or
photographic backgrounds; single-color black for embroidery and single-color print |
Circular Logo
The circular logo is the secondary mark. Designed for compact applications and for use alongside logos from other clubs and organizations.
| Attribute | Detail |
|---|---|
| Source File | DroidBuilders_Circle_Logo_v2_paths.svg
|
| When to Use | Social media profile icons, alongside partner organization logos,
merchandise, small-format signage |
Medallion
The DroidBuilders medallion is used across all tiers of the organization. Appropriate for both sector-level and national-level applications. Preferred for embroidery and screen printing on merchandise.
Sector, Region & Zone Logos
Sector logos are approved marks for local area clubs where direct community outreach most often occurs. Sector logos are always used alongside -- never as a replacement for -- the national DroidBuilders logo on any material representing the broader organization.
Approved Sector Logos (add links as logos are approved):
- BlackSun Sector
- Los Angeles Sector
- MidAtlantic Sector
- NorthEast Sector
- San Diego Sector
Logo Usage Matrix
| Logo Mark | Local / Sector Events | Regional Advertising | National Marketing | Corporate / Organizational |
|---|---|---|---|---|
| Primary (Standalone) | Yes | Yes | Yes | |
| Circular Logo | Yes | Yes | Yes | Yes |
| Sector / Region / Zone Logo | Yes | |||
| Medallion | Yes | Yes | Yes | Yes |
Clear Space
Clear space is the protected zone around the logo that must remain free of all text, logos, imagery, and graphic elements.
Rule: The minimum clear space on all four sides equals half the height of the logo as rendered.
Example: if the logo is displayed at 100px tall, maintain at least 50px of clear space on all four sides.
<- 1/2H -> <---- Logo Width ----> <- 1/2H ->
^
1/2H
v
[ DROIDBUILDERS LOGO ]
^
1/2H
v
Minimum Size
| Format | Minimum Logo Width | Minimum Type Size |
|---|---|---|
| 0.75 in | 8 pt | |
| Digital (web, screen) | 120 px | 12 px |
| Embroidery / Physical production | 1.0 in | N/A -- use provided vector art |
Logo Do's and Don'ts
| Do | Do Not |
|---|---|
|
|