Style Guide Quick Reference
This page provides a condensed reference for the most commonly needed brand
standards. Follow the links to each section for full specifications.
Color Quick Reference
| Color Name
|
Swatch
|
HEX
|
Primary Use
|
| Deep Navy (Primary)
|
|
#003468
|
Primary brand color; print headers
|
| Brand Blue
|
|
#005BA8
|
Secondary identity; supporting elements
|
| Gold
|
|
#FFC20E
|
CTAs, accents, highlights
|
| White
|
|
#FFFFFF
|
Text on dark backgrounds; light backgrounds
|
| Cool Gray
|
|
#BABCBE
|
Secondary text, dividers
|
| Deep Space
|
|
#060D1A
|
Web page background (outermost)
|
| Dark Surface
|
|
#0A1628
|
Web content background
|
| Card Surface
|
|
#0F2040
|
Web content cards and panels
|
| Sky Blue
|
|
#3BADFF
|
Web links, interactive elements
|
Typography Quick Reference
| Role
|
Typeface
|
Weight
|
Notes
|
| Hero / Major Headlines
|
Exo 2
|
ExtraBold 800
|
Event banners, homepage hero
|
| Section Headers (H2)
|
Exo 2
|
Bold 700
|
Page section titles
|
| Subheadings (H3/H4)
|
Exo 2
|
SemiBold 600
|
Subsections, callouts
|
| Body Copy
|
Source Sans 3
|
Regular 400
|
All paragraph text
|
| Emphasis / UI Labels
|
Source Sans 3
|
SemiBold 600
|
Buttons, inline emphasis
|
| Badges / Technical Labels
|
Rajdhani
|
SemiBold 600
|
Tags, event codes, navigation
|
Logo Quick Reference
| Situation
|
Logo to Use
|
| National or corporate materials
|
Primary (Standalone)
|
| Alongside partner organization logos
|
Circular
|
| Sector or local events
|
Sector logo
|
| Social media profile image
|
Circular
|
| Merchandise (embroidery, screen printing)
|
Circular or Medallion
|
| Dark background
|
White / reversed version
|
| Single-color applications (engraving, embroidery)
|
Single-color black version
|
Fundraising Language Quick Reference
| Always Focus On
|
Never Reference
|
| Mission impact and community outreach
|
Droid builds or individual build projects
|
| Volunteer service and appearances
|
Personal equipment or builder subsidies
|
| Operational costs that enable outreach
|
Funding for specific builds or parts
|
| Community infrastructure (website, wiki)
|
Any implication of personal benefit to builders
|
Section Links